| 曲靖市工业旅游发展的SWOT分析 |
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| 引用本文： | 陈正权,杜靖川.曲靖市工业旅游发展的SWOT分析[J].经济研究导刊,2011(25):178-180. |
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| 作者姓名： | 陈正权 杜靖川 |
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| 作者单位： | 曲靖师范学院职业技术学院;云南大学工商与旅游学院; |
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| 摘 要： | 曲靖市是云南省重要的工业基地,曲靖市的工业旅游资源较丰富、地理区位优势突出,具有较强的吸引力和开发潜力。曲靖市工业化发展的带动,给曲靖市工业旅游的发展带来了前所未有的机遇。曲靖市发展工业旅游的优势体现为拥有的资源较丰富和基础设施良好;劣势是开发较晚和市场化程度较低;机遇是旅游业发展的整体带动和科普活动的拉动;因此,目前曲靖市工业旅游应以增长性战略为策略进行开发。
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| 关 键 词： | 工业旅游 SWOT分析 曲靖市 |
SWOT Analysis of Qujing Industrial Tourism |
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| CHEN Zheng-quan,DU Jing-chuan.SWOT Analysis of Qujing Industrial Tourism[J].Economic Research Guide,2011(25):178-180. |
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| Authors: | CHEN Zheng-quan DU Jing-chuan |
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| Institution: | CHEN Zheng-quan1,DU Jing-chuan2(1.College of Continuing Education Department of Qujing Normal University,Qujing 655011,China,2.Yunnan University,College of Business and Tourism,Kunming 650000,China) |
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| Abstract: | QuJing's industrial tourism resource has the unique superiority in Yunnan province.This article based on the existing investigation by the predecessors,it analysis many problem such as the situation of industrial development;the prospect of tourism;the advantages;disadvantages and developing opportunities of industrial tourism.It proposes the developing countermeasures in view of the present situation of QuJing's industrial tourism. |
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| Keywords: | industrial tourism SWOT analysis Qujing City |
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