都是“苦出身”

复星、SOHO中国、玖龙纸业、碧桂园……这一系列IPO背后共同的推手,是瑞银。它打破了华尔街投行在中国的教条,让中国新兴企业的价值得到了最大化的体现。但在牛市的癫狂下,IPO在放大企业价值的同时,也可能放大人性中的贪婪。这场狂飙运动还能走多远?

UBS:IPO House's Weapon

West mining,PetroChina,China Railway Group,China Shipping Container Lines Company Limited and China Pacific Insurance Group,all these records have been written in UBS's show cases.As a European old brand,UBS is famous for traditional private banking and wealth management,in a prudent and low-key style.However,its IPO underwriting business in China has grown rapidly and challenged many American investment banks' monopolized situation. China Entrepreneur interviewed with Cai Hongping,Chairman of China's Inves...