Determinants of performance of independent financial advisors

This paper examines the performance of independent financial advisors (IFAs) in terms of their involvement in innovation activities, participation in business networks and open innovation as a strategy to cope with difficult market conditions caused by the recent economic downturn. Performance is assessed on the basis of average sales growth for years 2010–2012. The results of the study suggest that IFAs’ involvement in innovation activities, participation in networks and open innovation enhances business performance. The managerial implications are that IFAs may be able to achieve higher sales growth by participating in networks and engaging in innovation activities. The originality of this paper is that it provides an empirical assessment of possible strategies to support sales growth in small financial service sector firms facing volatile market conditions.