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2010年世博会对上海会展业发展的影响
引用本文:王小伟.2010年世博会对上海会展业发展的影响[J].经济研究导刊,2009(17):252-254.
作者姓名:王小伟
作者单位:广州大学,旅游学院,广州,510006
摘    要:上海作为迅速崛起的亚洲会展之都,已成为中国会展业发展的强大引擎。但是,与国际先进的会展城市相比较,上海会展业发展中还存在着大量问题,如会展设施尚不完善、高级管理人才稀缺、会展品牌化意识淡薄等。上海申办2010年世博会的成功,为上海城市的建设注入了新的活力,对上海会展业的发展也产生了巨大的影响。以世博会为契机,上海将全面完善会展业发展所需的软件与硬件环境,实施规范化和专业化的运作及管理,进而实现建设国际会展中心城市的战略目标。

关 键 词:世博会  上海  会展业  影响

Analysis of the Effects of the Expo 2010 on the Development of Shanghai Convention and Exhibition Industry
WANG Xiao-wei.Analysis of the Effects of the Expo 2010 on the Development of Shanghai Convention and Exhibition Industry[J].Economic Research Guide,2009(17):252-254.
Authors:WANG Xiao-wei
Institution:Tour college;Guangzhou university;Guangzhou 510006;China
Abstract:As the rapidly rising convention capital of Asia,Shanghai has become a powerful engine of the development of Convention and Exhibition industry in China.But,compared with the development of Convention and Exhibition industry in other advanced cities,Shanghai has a lot of disadvantages,such as imperfect convention facilities,the scarcity of senior management personnel,weak brand awareness of the Convention and Exhibition and so on.The success of bidding for the 2010 Shanghai World Expo has injected new vital...
Keywords:Convention and Exhibition Industry  Expo 2010  effects  
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