| 论金融危机背景下长三角地区体育产业发展的对策 |
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| 引用本文： | 陈建东.论金融危机背景下长三角地区体育产业发展的对策[J].特区经济,2009(8):229-230. |
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| 作者姓名： | 陈建东 |
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| 作者单位： | 淮阴师范学院体育系,江苏淮安223001 |
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| 摘 要： | 运用文献资料法和调查法,对金融危机情况下长江三角洲地区体育产业发展现状和资源优势进行分析。在尊重体育市场发展规律的前提下,充分利用长江三角洲地区体育产业发展的比较优势,提出了促进长江三角洲地区体育产业进一步发展的对策:调整产业结构,扩大内需,积极推进企业并购、重组,组织集团化、专业化生产,充分利用国际、国内两种资源、两个市场。
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| 关 键 词： | 金融危机 长江三角洲 体育产业 |
Long river delta district sports industry development countermeasure under financial crisis background |
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| Abstract: | Making use of documentation and investgation the paper analyses the current development in sports industry and superiority of resoures in the Yang-tze River Delta region .In respect of the law in marketing ,the paper makes good of the superiority and put forward some strategies for the further development in the sports industry,is,adjusting the industrial structure ,expanding domestic demand ,actively promoting mergers and acquisitions ,making full use of interna-tional and domestic resources and markets. |
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| Keywords: | financial crisis？ the Yangtze river delta property of physical culture |
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