| 实施全面质量管理 树企业名牌 |
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| 引用本文： | 于继崇,赵清艺,孙伟丽,张晶.实施全面质量管理 树企业名牌[J].石油工业技术监督,2011,27(9):19-20,31. |
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| 作者姓名： | 于继崇 赵清艺 孙伟丽 张晶 |
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| 作者单位： | 中国石油大庆钻探工程公司测井公司,黑龙江大庆,163412 |
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| 摘 要： | 结合实例,具体阐述了企业应如何实施全面质量管理,只有注重细节管理、发挥领导作用、全员参与、拥有自己的独特技术和文化、科学调配人力资源、打造自己的技术团队、树立企业品牌、创造名牌产品,才能使企业在激烈的市场竞争中立于不败之地。
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| 关 键 词： | 名牌 品牌 质量管理 |
Implementing the Total Quality Management and Establishing the Famous Brand of Enterprises |
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| Yu Jichong,Zhao Qingyi,Sun Weili,et al.Implementing the Total Quality Management and Establishing the Famous Brand of Enterprises[J].Technology Supervision In Petroleum Industry,2011,27(9):19-20,31. |
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| Authors: | Yu Jichong Zhao Qingyi Sun Weili |
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| Institution: | Yu Jichong,Zhao Qingyi,Sun Weili,et al |
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| Abstract: | Combined with the practical examples,it is explained concretely that how enterprises should conduct the total quality management.Only by attaching an importance to detailed management,the function of the leadership,the participation of all staffs,possessing their own unique techniques and cultures,allocating labor resources scientifically,organizing their own technological teams,setting up the brands of enterprises,and establishing the famous brand products,can enterprises remain invincible in the increasin... |
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| Keywords: | famous brand brand quality management |
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