Managing New Product Design and Development: an Anglo-German Study |
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| Authors: | Chris Voss Kate Blackmon Philip Hanson Tim Claxton |
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| Affiliation: | Chris Voss is BT Professor of Total Quality Management and Director of the Centre for Operations Management at London Business School, where Kate Blackmon is a Research Fellow. Philip Hanson is Manufacturing Practice Leader of the IBM Consulting Group in the UK, where Timothy Claxton is also a Management Consultant. This article is based on research sponsored by IBM and published as "Made in Europe 2, An Anglo-German Design Study". |
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| Abstract: | This article reports the results of a study of innovation and product development at 245 manufacturing sites in the UK and Germany. It examines the relationship between design and performance and the competitiveness of the UK and Germany in design and manufacturing. Overall, few sites reached "world-class" standards - 9% in Germany and 3% in the UK, although many sites were not far below these standards. |
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