| 中国货运航空公司国际竞争力研究 |
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| 引用本文： | 张莉梅,王亚兰,吴钟蕊.中国货运航空公司国际竞争力研究[J].改革与战略,2011,27(5):150-154. |
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| 作者姓名： | 张莉梅 王亚兰 吴钟蕊 |
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| 作者单位： | 中国民航大学经济与管理学院,天津,300300 |
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| 基金项目： | 中国民航大学校级科研项目，中央高校基本科研业务B类专项项目，天津市高等学校加快培养急需人才重大研究计划项目 |
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| 摘 要： | 随着中国航空货运市场的不断开放,中国航空公司的国际货运市场份额大幅下降,已被边缘化,提高中国货运航空公司的国际竞争力已经迫在眉睫。文章以世界航空货运市场发展特点为背景,并着重分析了中国国际航空货运市场的竞争现状及趋势,在借鉴国内外已有国际竞争力评价体系的基础上,建立航空公司国际竞争力的综合评价模型,并以中国某货运航空公司为例进行了实证分析,最后从战略、运营和政策三个层面提出了提高中国货运航空公司的国际竞争力的对策建议。
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| 关 键 词： | 航空货运 国际竞争力 综合模糊评价模型 |
Research on International Competitiveness of Chinese Freight Airlines |
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| Zhang Limei,Wang Yalan,Wu Zhongrui.Research on International Competitiveness of Chinese Freight Airlines[J].Reformation & Strategy,2011,27(5):150-154. |
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| Authors: | Zhang Limei Wang Yalan Wu Zhongrui |
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| Institution: | (Economics and Management College,CAUC,Tianjin 300300) |
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| Abstract: | With China＇s air cargo market constantly opening,the market share of Chinese airlines in international freight has been decreased and almost be marginalized.Improving China＇s cargo airline＇s international competitiveness is imminent.This essay is based on the world air freight market development characteristics as the background,emphatically analyzes the China international air freight market competition situation and trends,and then makes comprehensive fuzzy evaluation mode of airlines international competitiveness through referencing the existing international competitiveness evaluation system at home or abroad.Also take some Chinese cargo airline companies as an empirical analysis.Finally,it puts forward to improve Chinese cargo airline＇s international competitiveness from the strategic,operational and policy levels. |
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| Keywords: | air freight international competitiveness comprehensive fuzzy evaluation model |
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