销售人员薪酬体系设计

针对销售人员的工作特征，从基本薪酬、可变薪酬和间接薪酬三个方面对销售人员的薪酬体系进行分析。重点设计了销售人员的可变薪酬体系，对可变薪酬的确定依据、支付水平和支付方式进行详细设计，通过短期绩效和长期绩效的平衡机制，来实现销售人员薪酬激励效应的最大化。

Design on the Compensation System for Sales Personnel

Due to the work function of sales personnel,the basic compensation,variable compensation and indirect compensation,which are combined into the sales personnel's compensation system,have been deeply analyzed.The variable compensation has been paid more attention to design,mainly on its determination basis,payment level and mode.Furthermore,a balancing mechanism of short-term and long-term performance can be established,in order to maximize the motivation effect to sales personnel.