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铁路客运收益管理研究
引用本文:张秀敏,赵冬梅,文曙东.铁路客运收益管理研究[J].铁道运输与经济,2006,28(7):7-10.
作者姓名:张秀敏  赵冬梅  文曙东
作者单位:1. 华东师范大学,商学院,上海,200062
2. 西南交通大学,经济管理学院,四川,成都,610031
3. 西南交通大学,土木工程学院,四川,成都,610031
摘    要:探讨适合铁路客运的收益管理办法,建议我国铁路客运部门拓展既有的差别定价做法,采用嵌套型存量控制方法,将投标价格与差别定价结合运用。通过模拟市场需求进行算例分析,对收益管理模式下的铁路客运席位的利用率及其收益情况进行比较验证。

关 键 词:铁路客运  收益  票价  管理  研究
文章编号:1003-1421(2006)07-0007-03
收稿时间:2006-02-13
修稿时间:2006-02-13

Research on Income Management of Railway Passenger Transportation
ZHANG Xiu-min,ZHAO Dong-mei,WEN Shu-dong.Research on Income Management of Railway Passenger Transportation[J].Rail Way Transport and Economy,2006,28(7):7-10.
Authors:ZHANG Xiu-min  ZHAO Dong-mei  WEN Shu-dong
Institution:1.School of Business, East China Normal University, Shanghai 200062, China;2.School of Economy and Management, Southwest Jiaotong University, Chengdu, Sichuan 610031, China;3.School of Civil Engineering, Southwest Jiaotong University, Chengdu, Sichuan 610031, China
Abstract:The essay discusses the income management method that is suitable for railway passenger transportation, and suggests domestic railway passenger transport departments to improve the existing price discrimination method, and apply the method of nested stock control to integrate the bidding price and discnmi- nating price. The essay also analyzes calculation examples by simulating market demand, makes comparison and validation on the utilization rate and the corresponding income status of railway passenger seats under the income management model.
Keywords:railway passenger transportation  income  ticket pnce  management  research
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