试论提升城市特色旅游竞争力的发展策略

随着社会经济和旅游业的发展,我国许多中小城市利用当地特色和旅游资源优势,形成了特色鲜明的旅游市场竞争优势,并一举成为中国旅游业发展中的亮点。如何提升城市特色旅游竞争力已成为城市旅游不容忽视的重大课题。本文从城市特色旅游和旅游竞争力的概念入手,从分析影响旅游竞争力的七大因素,对提升城市特色旅游竞争力的策略进行了探讨。

On improving city chariteristics tourism competitiveness's development strategy

as the development of the social economy and the tourism, some small cities using their local advantage in tourism and rescourse, form their characteristic competitive advantage in the tourism, and also be the highlight in China Tourism developing. How to improve the competitive force in city characteristic tourism has become a big project which can not be ignored. The paper begins from the content of the city characteristic tourism and tourism competitive forces, then anylazes the 7 reasons which influence the tourism competitive forces, lastly discuss on the stratagy in improving city characteristic tourism competitive forces.