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| 信息不对称与商业企业假冒伪劣现象 | |
| 引用本文： | 郑鑫,王晓华. 信息不对称与商业企业假冒伪劣现象[J]. 经济与管理, 2004, 18(8): 88-89,92 |
| 作者姓名： | 郑鑫 王晓华 |
| 作者单位： | 河北经贸大学,商学院,河北,石家庄,050091;石家庄法商职业学院,经济贸易系,河北,石家庄,050091 |
| 摘 要： | 交易双方的信息不对称导致了假冒伪劣现象。在生产企业和商业企业的交易与商业企业和消费者的交易中,交易 的双方都存在信息不对称,后一交易中的程度一般更严重。以往对假冒伪劣现象的分析,往往集中在生产企业的制假,而忽 视商业企业的售假。本文从对商业企业售假和售真的行为分析入手,试图探求解决我国假冒伪劣现象泛滥的途径。 |
| 关 键 词： | 信息不对称 假冒伪劣 商业企业 |
| 文章编号： | 1003-3890(2004)08-0088-03 |
To Analyze the False and Inferior from the Commercial Enterprise |
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| ZHENG Xin,WANG Xiao - hua. To Analyze the False and Inferior from the Commercial Enterprise[J]. Economy and Management, 2004, 18(8): 88-89,92 | |
| Authors: | ZHENG Xin WANG Xiao - hua |
| Abstract: | The information asymmetry between the seller and the purchaser result in the false and inferior phenomenon . On the one hand it exists between the manufacturer and the commercial enterprise, the other exists between the commercial enterprise and the consumer. It is more severe in the latter, but much more attention has been paid to the manufacturer than the commercial enterprise. In this article, some methods will be given to hold down the false and inferior phenomenon through the analysis of the commercial enterprise. |
| Keywords: | information asymmetry the false and inferior commercial enterprise |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ | |