| 机票销售客户信息管理与分析子系统的分析与设计 |
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| 引用本文： | 刘银凤. 机票销售客户信息管理与分析子系统的分析与设计[J]. 价值工程, 2012, 31(8): 121-122 |
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| 作者姓名： | 刘银凤 |
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| 作者单位： | 西安外事学院商学院,西安,710077 |
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| 摘 要： | 本文从CRM的核心理念出发,根据机票销售的业务流程特征,在对用户需求进行深入挖掘的基础上,运用生命周期法和VB编程语言设计并开发了机票销售的客户信息管理与分析子系统。
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| 关 键 词： | CRM 机票销售 客户满意度 |
Customers Information Management of Ticket Sales and the Analysis and Design of and Analysis Subsystem |
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| Liu Yinfeng. Customers Information Management of Ticket Sales and the Analysis and Design of and Analysis Subsystem[J]. Value Engineering, 2012, 31(8): 121-122 |
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| Authors: | Liu Yinfeng |
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| Affiliation: | Liu Yinfeng(Business School of Xi’an International University,Xi’an 710077,China) |
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| Abstract: | From the core concept of CRM,according to the business process features of ticket sales,this paper used the life cycle and VB programming language to design and develop the customer information management of ticket sales and analysis subsystem on the basis of deeply exploring the user requirements. |
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| Keywords: | CRM ticket sales customer satisfaction |
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