| 旅游企业信用缺失的道德治理 |
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| 引用本文： | 吕波. 旅游企业信用缺失的道德治理[J]. 旅游学刊, 2007, 22(2): 84-88 |
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| 作者姓名： | 吕波 |
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| 作者单位： | 南开大学商学院旅游学系,天津,300071 |
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| 摘 要： | 信用缺失已经成为困扰我国旅游产业健康发展的严峻问题.单纯依靠经济、法律等强制手段,对于治理旅游企业信用危机作用有限.道德治理是刚性治理结构的有益补充,通过道德治理,使企业树立自我监管的伦理意识,对于建立旅游企业信誉机制,抑制企业败德行为的发生将起到积极作用.
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| 关 键 词： | 旅游企业 信用缺失 道德治理 信誉机制 |
| 文章编号： | 1002-5006（2007）02-0084-05 |
| 收稿时间： | 2006-05-24 |
| 修稿时间： | 2006-05-242006-12-22 |
Ethical Governance of Credit Crisis in Tourism Corporations |
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| LV Bo. Ethical Governance of Credit Crisis in Tourism Corporations[J]. Tourism Tribune, 2007, 22(2): 84-88 |
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| Authors: | LV Bo |
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| Affiliation: | Department of Tourism, Business Tianjin 300071, China |
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| Abstract: | Credit crisis has become a serious issue that perplexes the healthy development of China's travel industry.Mere economic and legal measures have proven to be limited in governing credit crisis.Ethical governance will be a complement for rigid governance structure,which can help tourism corporations foster ethical consciousness of self-surveillance and play an active role in establishing credit compliance mechanism and restraining moral degeneration. |
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| Keywords: | tourism corporation credit crisis ethical governance credit mechanism |
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