鄂尔多斯民俗旅游资源的开发与产业转化

内蒙古鄂尔多斯地区具有丰富的民俗旅游资源,对其进行有序的开发与产业转化有助于提高鄂尔多斯旅游业发展水平,促进社会经济进步,保护和传承民俗文化。目前,鄂尔多斯民俗旅游资源在开发和产业化过程中存在思想不统一、开发无序、模式陈旧等一系列问题,有必要进行策略选择,运用统一和创新的开发思路,整合资源,加大营销力度,实施精品带动战略。

Ordos Folk Tourism Resources Development and Industrial Transformation

Ordos region of Inner Mongolia has abundant tourism resources,which should take advantage of them.Under the development and industrial transformation orderly,we can improve the development level of tourism,promote social and economic progress,and protect folk culture.At present,based on the development and industrialization process,there are a series of problems in ordos Mongolia folk tourism resources.We should take action for these,which include innovative ideas,integration of resources,strengthen the marketing strategy,implementing high-quality goods.