| 宁波旅游市场与音乐文化融合发展路径研究 |
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| 引用本文： | 胡毓蓉.宁波旅游市场与音乐文化融合发展路径研究[J].中小企业管理与科技,2021(5). |
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| 作者姓名： | 胡毓蓉 |
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| 作者单位： | 宁波市文化旅游研究院 |
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| 摘 要： | 音乐作为一种文化资源,对人具有极强的吸引力。对音乐资源进行合理开发,使其与旅游市场的发展相互促进融合,可以提高旅游对人们的吸引力,并提高游客的旅游体验以及旅游质量。论文以宁波旅游市场为例,分析音乐文化运用于旅游业的价值体现,阐述宁波旅游客源市场发展趋势,探讨宁波音乐文化与旅游资源开发的融合发展策略。
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| 关 键 词： | 宁波 旅游市场 音乐文化 融合发展 |
Research on the Integrative Development Path of Tourism Market and Music Culture in Ningbo |
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| HU Yu-rong.Research on the Integrative Development Path of Tourism Market and Music Culture in Ningbo[J].Management & Technology of SME,2021(5). |
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| Authors: | HU Yu-rong |
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| Institution: | (Ningbo Institution of Culture and Tourism,Ningbo 315000,China) |
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| Abstract: | As a kind of cultural resources,music has a strong attraction to people.Reasonable development of music resources and mutual promotion and integration of the development of the tourism market can improve the attraction of tourism to people,and improve the tourism experience and tourism quality of tourists.This paper takes Ningbo tourism market as an example,analyzes the value of music culture applied in tourism,expounds the development trend of Ningbo tourism source market,and discusses the integrative development strategy of music culture and tourism resources development in Ningbo. |
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| Keywords: | Ningbo tourism market music culture integrative development |
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