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| 浅谈产业集群应用电子商务的必要性 | |
| 引用本文： | 王丹,王春和. 浅谈产业集群应用电子商务的必要性[J]. 企业活力, 2010, 0(12): 10-12 |
| 作者姓名： | 王丹 王春和 |
| 作者单位： | 河北经贸大学工商管理学院; |
| 摘 要： | 传统模式的专业市场为产业集群提供了共享式销售平台、交易信息等各种机会与便利,使产业集群得以快速发展。在如今信息爆炸的时代,电子商务使专业市场得到进一步的延伸和扩展,但是电子商务并没有在产业集群中广泛应用,产业集群的发展仍然受到地域、品牌、信息、市场等各方面的限制。因此产业集群要想在信息化时代的激烈市场竞争中转型升级并逐步壮大,电子商务的实施并推广是一条必选之路。 |
| 关 键 词： | 产业集群 电子商务 区域品牌 发展 |
Discussion on the Necessity of the Industrial Cluster Applying Electronic Commerce |
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| Wang Dan,Wang Chun-he. Discussion on the Necessity of the Industrial Cluster Applying Electronic Commerce[J]. Enterprise Vitality, 2010, 0(12): 10-12 | |
| Authors: | Wang Dan Wang Chun-he |
| Affiliation: | Wang Dan1,Wang Chun-he2(1,2.School of Business and Administration,Hebei University of Economics and Business,Shijiazhuang 050061,China) |
| Abstract: | The traditional professional market provides the sharable sales platform,trading information and all kinds of chances and convenience for industrial cluster,making it grow rapidly.In the information era,electronic commerce make the professional market further extend,but it hasn't been applied widespreadly.The development of industrial cluster is restricted by region,brand,message,market and other kinds of limiting factors.So to carry out electronic commerce is an essential way if industrial clusters want to... |
| Keywords: | industrial cluster electronic commerce regional brand development |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ | |