创新内涵下的知识密集型服务业盈利模式研究

知识密集型服务的本质是一种服务提供者与客户高度交互的知识创新过程,从服务创新的整合模型出发,提出知识密集型服务的创新要素,并从创新对价值创造环节的介入深度程度,将该行业的盈利模式分为直接提供知识服务的盈利模式、提供创新平台的盈利模式、整合创新要素的盈利模式三种类型,研究了每种模式的特征和盈利模式设计要点。

Research on the Business Model of Knowledge-intensive Service in Connotation of Innovation

The essence of knowledge-intensive service is the knowledge innovation process with a high degree of interaction between service provider and customers. From the integrated model of services innovation, this paper presents the innovative elements to knowledge-intensive services, in accordance with the extent of the involvement of innovation to value creating, divides the industry's business model into three types: directly providing knowledge model, providing innovative platform model, integrating innovativ...