| How to Improve Urban Competitiveness |
| |
| 作者姓名： | Yongqiang Li |
| |
| 作者单位： | Ph.D. candidate and associate prof. of School of Business Admimstration, Southwestern University of Finance and Economics, Chengdu, Sichuan, China, 610074 |
| |
| 基金项目： | This is the research paper written in 2004 when the author attended a training course in Berlin. |
| |
| 摘 要： |
|
| 关 键 词： | 城市竞争力 市场销售 分类管理 经济学 |
How to Improve Urban Competitiveness |
| |
| Yongqiang Li.How to Improve Urban Competitiveness[J].Chinese Business Review,2005,4(2):1-11. |
| |
| Abstract: | Urban competitiveness has been the hot topic for researches and studies over years. The aim of this paper is to elaborate urban competitiveness. First, definition of competitiveness is discussed in detail and then the differences of competitiveness of nations and enterprises are presented. In Section 2, urban competitiveness is defined. Since the assessment of urban competitiveness is the focus of many studies, Section 3 elaborates four models or frameworks for assessing urbancompetitiveness. Last, but by no means the least, Chengdu has been discussed as a case on how to improve urban competitiveness. Three suggestions are put forward, which are clustering strategy, more efficient governance and urban marketing campaigns respectively. |
| |
| Keywords: | urban competitiveness urban marketing clustering competitiveness |
| 本文献已被 维普 等数据库收录！ |
|
