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广东银行业面临的外资银行竞争及对策研究
引用本文:王向荣.广东银行业面临的外资银行竞争及对策研究[J].广西金融研究,2009(6):56-58.
作者姓名:王向荣
作者单位:广东商学院金融学院,广东,广州,510320
摘    要:加入WTO后,外资银行加快了在广东市场的布局,机构数和资产规模逐年增长.外资银行在广东的大力发展对广东本地的中资银行在中间业务、客户以及人才等方面带来极大的挑战和竞争.中资银行要采取各种措施积极应对,才能在竞争中处于不败之地.

关 键 词:外资银行  广东银行业  银行竞争

The Study on Competition and Countermeasures after Foreign Banks'Entry into Guangdong Banking
Wang Xiangrong.The Study on Competition and Countermeasures after Foreign Banks''Entry into Guangdong Banking[J].JOurnal of Guangxi Financial Research,2009(6):56-58.
Authors:Wang Xiangrong
Institution:Department of Finance;Guangdong Business University;Guangzhou Guangdong 510320
Abstract:After entering the WTO,the foreign banks have experienced a quick development in Guangdong market.It's institution number and assets scale increased step by step.The development of foreign banks in Guangdong brought about a great challenge and competition for local banks' business,customers and personnel.The local banks must take various measures in order to compete with foreign banks.
Keywords:Foreign Banks  Guangdong Banking  Bank Competition  
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