浅析网络时代企业外部环境变化

随着网络技术的应用,企业赖以生存的外部环境发生了许多变化:公民个人和组织沟通的便利,经济增长动力改变和资源配置全球化,各国、各民族之间不同文化的交流和渗透的加剧,人们的生活方式和工作方式的改变,政府和社会服务方式、时间和范围的改变,市场环境的不断变化,市场竞争的全方位化和竞争观念的变化等从不同方面揭示了网络时代企业外部环境的新特性。

The Changes of Enterprise External Environment During the Network Era

With the network technology application,a lot of changes have ocurred to the external environment which enterprises rely on for existence.Communicating between individual and organization has been more convenient.Allocation of resources is tended to become globalization.Between the different countrial and areas,culture exchange and penetration increase gradually,which deeply influences the peple′s life-style and operational mode,the way,time and range of government and social service,and the economic growth driving force,etc.With the market environment ceaselessly changed,market competition has shown for much aspect competition along with the renounced market competition concept.The new characteristic property of the enterprise external environment has been revealed during the network era.