| 旅游者对旅游地感知场的形成机制探析 |
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| 引用本文： | 薛会娟.旅游者对旅游地感知场的形成机制探析[J].桂林旅游高等专科学校学报,2007,18(3):349-352. |
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| 作者姓名： | 薛会娟 |
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| 作者单位： | 青岛滨海学院,山东,青岛,266555 |
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| 摘 要： | 旅游者对旅游地的主观感知构成了旅游者行为的环境。通过旅游者对旅游地感知场的形成机制分析,阐述了旅游地感知场的形成阶段及影响因素,分析了各阶段的相互作用,并归纳了其现实意义,以期为旅游经营管理提供借鉴。
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| 关 键 词： | 旅游地感知场 本底感知场 决策感知场 实地感知场 复合感知场 |
| 文章编号： | 1008-6080（2007）03-0349-04 |
| 修稿时间： | 2006-11-25 |
Analysis on Forming Mode to Perception Space of Tourism Destinations |
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| XUE Hui-juan.Analysis on Forming Mode to Perception Space of Tourism Destinations[J].Journal of Guilin Institute of Tourism,2007,18(3):349-352. |
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| Authors: | XUE Hui-juan |
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| Institution: | Business and Economic Department, Qingdao Binhai College, Qingdao 266555, China |
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| Abstract: | The research on perception space of tourism destinations is a hot topic in tourism field these years.Consumer behavior is based on perception psychology.This paper divides perception space on tourism destinations into four levels including organic perception,decision perception,spot perception and ultimate perception.Then it analyzes their impacts on each other through analysis on their concepts,contents and influence factors.It provides theory basis on related management in tourism destinations |
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| Keywords: | perception on tourism destinations organic perception decision perception spot perception ultimate perception |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
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