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| 湖南民营经济发展战略定位研究——基于SWOT-PEST分析范式 | |
| 引用本文： | 曾宝成,李四聪,李坚,谢江红. 湖南民营经济发展战略定位研究——基于SWOT-PEST分析范式[J]. 商业研究, 2009, 0(2) |
| 作者姓名： | 曾宝成 李四聪 李坚 谢江红 |
| 作者单位： | 湖南邵阳学院,湖南,邵阳,422004 |
| 摘 要： | 湖南民营经济已成为湖南省经济增长的主力军,但与沿海民营经济发达地区相比,差距仍然明显。采用SWOT-PEST矩阵方法对湖南民营经济发展的战略环境因素进行分析,在此基础上从空间定位、特色定位以及产业定位等角度对湖南民营经济发展的战略定位进行系统地探讨。 |
| 关 键 词： | 民营经济 SWOT-PEST矩阵 战略 定位 |
Research on Strategic Positioning of Hunan Private Economy Based on SWOT-PEST Model |
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| ZENG Bao-cheng,LI Si-cong,Li Jian,Xie Jiang-hong. Research on Strategic Positioning of Hunan Private Economy Based on SWOT-PEST Model[J]. Commercial Research, 2009, 0(2) | |
| Authors: | ZENG Bao-cheng LI Si-cong Li Jian Xie Jiang-hong |
| Abstract: | Pravite economy has been an important part of Hunan economy.However,compared with those in the eastern areas it remains rather left behind.This paper analyses the strategic environment of the private economy in Hunan Province based on SWOT-PEST model and draws a systematic research into its strategic positioning from the viewpoints of geography-positioning,characteristic-positioning and industry-positioning |
| Keywords: | SWOT-PEST |
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