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On the role of alliance management capability,organizational compatibility,and interaction quality in interorganizational technology transfer
Authors:Alexander Leischnig  Anja Geigenmueller  Stefanie Lohmann
Institution:1. Marketing, Department of Marketing, University of Bamberg, Feldkirchenstr. 21, 96052 Bamberg, Germany;2. Marketing, Ilmenau University of Technology, Helmholtzplatz 3, 98693 Ilmenau, Germany
Abstract:Interorganizational technology transfer (ITT) is a key component of firms' innovation processes. ITT involves purposeful, goal-oriented interactions between two or more organizations to exchange technological knowledge and/or artifacts and rights. Using the relational view, this study develops and empirically tests a research framework that incorporates key factors of technology transfer success to answer three questions: (1) How do various managerial routines and procedures that as a whole reflect a firm's alliance management capability influence interaction quality in ITT? (2) How does interaction quality in turn influence technology transfer success? (3) Which configurations of organizational and interactional factors contribute to technology transfer success? By examining the causal chain from alliance management capability through interorganizational interaction quality to technology transfer success, this study explains linkages between important antecedents and consequences of interaction quality and thus contributes to a better understanding of the interorganizational exchange processes that determine technology transfer success.
Keywords:Alliance management capability  Organizational compatibility  Interaction quality  Technology transfer
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