网络信息污染:一个基于治理的分析

信息污染已经威胁到了网络的生态环境。本文认为,网络信息污染的产生同信息的特点、网络的特点、技术发展与道德发展的不协调以及管理方面的不足有关,网络信息污染的程度取决于信息源的数量、信息在网络中所处的位置以及浏览者的数量(即浏览者的信息偏好)等三个乘数。文章指出,对于信息污染的治理必须从三个乘数入手,提高信息源的质量,减少垃圾信息;充分放大对大众有用的信息,减少对社会有害的信息;本着服务社会、尊重民生的宗旨,充分发挥社会媒体的舆论导向;通过对网络进行妥善管理,合理运用,发挥其对社会、文化、道德发展的积极作用。

Information Pollution on Networks:An Analysis Based on Control

Information pollution is threatening the network ecological environment.Four factors contribute to the infor mation pollution: characteristics of information.characteristics of networks,non-uniformity of technology development and ethics development,and the lack of proper,global management rules and regulations. The degree of information pollution is determined by three multipliers,which are the number of information source,network location of information and the num ber of people who read the information (readers propensity for information).Therefore in dealing with information pollution problems that the three multipliers is involved should first be settled.