宜昌非物质文化遗产旅游开发研究

宜昌非物质文化遗产丰富多彩,特色鲜明,是旅游开发的重要资源。发挥旅游促进非物质文化遗产传承的积极作用,全面普查,摸清家底;转变观念,文旅互动;统筹规划,合理利用;创新开发,培育精品;依法行政,强化管理,使文化传承与旅游开发达到双赢,从而实现宜昌非物质文化遗产的可持续发展。

Research of Yichan non material culture heritage's tourism development

The intangible cultural heritage in Yichang is abundant and characteristic, which is the important resource of tourism development. The author proposes that we should exercise the positive influence of tourism on the intangible cultural heritage, namely, make a comprehensive and general survey, find out the entire properties; change concepts and realize the interaction between culture and tourism; Besides, make an overall plan, and make good use of resources; exploit innovationally, and cultivate high- quality goods; Furthermore, we should administer by law and strengthen management so as to gain win-win between cultural inheritance and tourism development, and finally realize the sustainable development of intangible cultural heritage in Yichang.