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《公共关系学》课程教学改革的几点思考
引用本文:邵翠华.《公共关系学》课程教学改革的几点思考[J].价值工程,2010,29(36).
作者姓名:邵翠华
摘    要:本文针对公共关系学是一门应用性较强的课程特点,提出了要根据应用性学科的规律和特点要求来组织教学,在教学内容、教学手段、教学方法、考核方式等方面要进行一些改革而提出的几点思考。

关 键 词:公共关系学  教学  改革

Thoughts on "Public Relations" Course Teaching Reform
Shao Cuihua.Thoughts on "Public Relations" Course Teaching Reform[J].Value Engineering,2010,29(36).
Authors:Shao Cuihua
Abstract:Basing on public ralations' strong applicable feature,the paper proposes that teaching should be orginazied according to the rules and features of the applicable subjects.The paper also points out some thoughts on teaching content,teaching means,teaching methods and assessment methods reforms.
Keywords:public relations  teaching  reform
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