| 山地度假旅游产品开发研究 |
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| 引用本文： | 陈君奇.山地度假旅游产品开发研究[J].无锡商业职业技术学院学报,2013,13(3):24-28. |
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| 作者姓名： | 陈君奇 |
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| 作者单位： | 三亚理工职业学院旅游系,海南三亚,572000 |
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| 摘 要： | 我国山地旅游资源丰富,山地度假已经成为一种重要的旅游方式。本文综合运用区位理论、动机理论、产业链理论等分析了山地度假旅游产品开发中遇到的区位选择、资源类型、客源市场等关键因素,探讨了适宜开发度假旅游产品的山地类型、开发原则、适宜开发的产品谱系及相关配套设施和服务的完善等问题。
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| 关 键 词： | 山地旅游 度假旅游 度假产品谱系 |
Research of Product Development for Holiday Mountain Travelers |
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| CHEN Jun-qi.Research of Product Development for Holiday Mountain Travelers[J].Journal of Vocational Institute of Commercial Technology,2013,13(3):24-28. |
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| Authors: | CHEN Jun-qi |
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| Institution: | CHEN Jun-qi (Department of Tourism, Sanya Polytechnic College, Sanya, 572000, China) |
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| Abstract: | China is rich in resources for mountain tourism which is a popular option of holiday travelers. This paper, by comprehensively using location theory, motivation theory, and theory of industry chain, analyzes the key links related to the development of mountain tourism products, including location selection, types of resources, and tourist market. It discusses the mountain types which are fit for development of holiday tourism products, product development principles, product range, relevant supporting facilities and improvement of services. |
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| Keywords: | mountain tourism holiday travel holiday tourism product range |
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