PROACTIVE VERSUS REACTIVE MANAGER: IS THE DICHOTOMY REALISTIC? |
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| Authors: | Lars L. Larson Robert S. Bussom William Vicars Lawrence Jauch |
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| Affiliation: | Department of Management, College of Business and Administration Southern Illinois University, Carbondale |
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| Abstract: | The terms proactive and reactive are frequently used to describe managers. This paper examines the proactive-reactive behaviour patterns of 16 top-level managers and compares their behaviour patterns with conceptual views from the literature. The usefulness of the proactive-reactive dichotomy is evaluated and issues are raised concerning the proactive-reactive label. It is concluded that the dichotomy is overly simplistic for describing complex managerial behaviour and a more complex model is proposed for examining the proactive dimension. |
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