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生产企业物流外包决策行为分析
引用本文:周湘峰,.生产企业物流外包决策行为分析[J].华东经济管理,2010,24(5):109-111.
作者姓名:周湘峰  
作者单位:华东交通大学,经济管理学院,江西,南昌,330013
基金项目:江西省社会科学“十一五”(2008年)规划项目(08JL06)
摘    要:文章分析了生产企业物流外包对企业绩效的影响路径。运用博弈理论,分析物流绩效较高企业和物流绩效较低企业物流外包的决策行为,物流绩效较低的企业更顷向于物流外包,物流绩效较高的企业更顷向于自营物流;但当物流绩效较低的企业选择外包时,物流绩效较高的企业依靠物流的竞争力下降,这时可能选择外包物流,希望获得更低的物流成本。现阶段政府补贴物流企业,通过联动效用可提高物流需求,优化社会物流成本,提高物流整体绩效。

关 键 词:第三方物流  物流需求  外包  博弈

Manufacturing Enterprises Logistics Outsourcing Decision-making Behavioral Analysis
ZHOU Xiang-feng.Manufacturing Enterprises Logistics Outsourcing Decision-making Behavioral Analysis[J].East China Economic Management,2010,24(5):109-111.
Authors:ZHOU Xiang-feng
Institution:Shool of Economics and Management;East China Jiaotong University;Nanchang 330013;China
Abstract:This paper analyzes manufacturing enterprises logistics outsourcing impact on business performance path,and uses game theory to analyse enterprises of higher or lower logistics performance outsourcing decision-making behavior.The enterprises of poor logistics performance just to the choose logistics outsourcing,the enterprises of better logistics performance choose self-employed.When companies of poor logistics performance have chosen outsourcing logistics,in this time companies of high logistics performanc...
Keywords:third-party logistics  logistics demand  outsourcing  game  
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