| 中小企业文化建设的思考 |
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| 引用本文： | 曾锐,覃柳虹.中小企业文化建设的思考[J].企业科技与发展,2009(8):250-252. |
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| 作者姓名： | 曾锐 覃柳虹 |
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| 作者单位： | 广西生态工程职业技术学院,广西柳州545004 |
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| 摘 要： | 文章从企业文化的内涵出发，结合中小企业特点进行思考，指出中小企业文化建设的原则，并以案例形式，探讨中小企业文化建设的方法和最佳切入点，提出了品牌建设是中小企业特色文化建设的切入点和重要着力点。
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| 关 键 词： | 企业文化 建设 特点 原则 文化建设 |
Some Thoughts on the SMEs＇ Cultural Construction |
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| Authors: | ZENG Rui QIN Liu-hong |
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| Institution: | ( Guangxi Ecological Engineering Voeational and Teehnical College, Liuzhou Guangxi 545004) |
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| Abstract: | Starting by the implication of corporate culture, in line with the characteristics of small and medium-sized enterprises （SMEs）, the article puts forward the principles of SMEs＇ cultural construction, also discusses the ways to promote SMEs＇ cuhural construction by some cases, and holds that SMEs＇characteristic cultural construction should be started by and emphasized on brand building. |
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| Keywords: | corporate culture construction characteristic principle culture construction |
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