偏好反转对协同知识创新决策的影响

基于协同知识创新决策风险性，引入行为经济学偏好反转理论，从知识积累视角构建偏好反转影响下的知识创新模型。将协同知识创新决策从单纯的选择决策拓展为选择/放弃决策，在不同决策背景下对模型进行演算。结果发现，当协作方对创新资源投入分摊比例较低时，主体对未来收益的不确定性预期较低，而在偏好反转的影响下，放弃决策对预期收益的退出定价可能较高，从而使背离放弃决策相比进入选择决策更有利于协同创新。研究结论解释了当前较多的协同知识创新联盟尽管没有实现科技政策调整的预期效果，但未大规模解体且力趋稳定合作的现象。

Research on Influence given by Preference Reversal on Cooperation Knowledge Innovation

On foundation of cooperation know ledge innovation decision risk ,preference reversal theory in behavior economic is introduced in it .Knowledge innovation model on basis of preference reversal is built up and calculated in the background of choose and give up decision for cooperation knowledge innovation .The results include that when sharing ration is low , expectation for future profit would be low also while give‐up price under preference reversal would be high .It would make give up decision be more effect than choose decision in cooperation .And the give up price is influenced by initial knowledge accumulation ,knowledge innovation efficiency ,knowledge innovation profit expectation and the sharing ratio of knowledge innovation betw een cooperate organizations under the influence of preference reversal .T hese conclusions could be used in explaining why some cooperation knowledge innovation alliances have not achieved expected results under new scientific policy while not disintegrate instead of keeping up cooperation .And they are tested by calculation example and case study .