| 内衣产品本身对附加值的影响探讨 |
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| 引用本文： | 甄春芬,沈雷,王开玲.内衣产品本身对附加值的影响探讨[J].山东纺织经济,2008(2):75-77,97. |
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| 作者姓名： | 甄春芬 沈雷 王开玲 |
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| 作者单位： | 江南大学纺织服装学院,江苏无锡,214122 |
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| 摘 要： | 在现代商品社会中,附加值是理性厂商在可行的条件下竞相追逐的目标。影响内衣产品附加值的因素很多,其中一个重要因素是生产出的内衣产品有吸引力。内衣的面料、款式、色彩和工艺都不同程度地影响内衣产品的档次,针对不同的消费者设计出适销对路的产品,是获得高附加值的关键。
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| 关 键 词： | 附加值 内衣产品 面料 款式 色彩 工艺 |
| 文章编号： | 1673-0968（2008）02-0075-04 |
The Investigation on the Influence of Lingerie Produce to Value Added |
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| Zhen Chunfen,Shen Lei,Wang Kailing.The Investigation on the Influence of Lingerie Produce to Value Added[J].Economy of Shangdong Textile,2008(2):75-77,97. |
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| Authors: | Zhen Chunfen Shen Lei Wang Kailing |
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| Institution: | (Textile and Cloth College, Jiangnan University, Wuxi 214122, China) |
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| Abstract: | In the modern economy word,value added is which the goal all rational companies pursue.There exist a lot of factors which can affect value added.One of them is producing charming lingerie.Factors including fabric,style,color,art and craft affect the lingerie product differently.Designing the lingerie which can satisfy customers perfectly is the basic and important strategy to get high additional value. |
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| Keywords: | value added lingerie product fabric style color art and craft |
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