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| 基于旅游经历的目的地吸引力感知差异研究 | |
| 引用本文： | 余意峰,保继刚,丁培毅.基于旅游经历的目的地吸引力感知差异研究[J].旅游学刊,2010,25(5). |
| 作者姓名： | 余意峰 保继刚 丁培毅 |
| 作者单位： | 1. 中山大学旅游规划与研究中心,广东,广州,510275;湖北大学旅游发展研究院,湖北,武汉,430062 2. 中山大学旅游规划与研究中心,广东,广州,510275 3. 澳大利亚昆士兰大学,昆士兰,布里斯班,4072 |
| 基金项目： | 国家自然科学基金项目资助(70703012)~~ |
| 摘 要： | 关于旅游经历对旅游者目的地感知的影响,现有的研究文献从感知形象和感知价值等方面进行了探讨,但尚未出现从目的地感知吸引力角度进行的相关研究。目的地的初游者和重游者代表着两类具有不同旅游经历的目的地游客,本文的研究目的在于探讨二者对旅游目的地吸引力的感知及其差异。实证研究结果表明,目的地感知吸引力包含了整体环境吸引和观光体验吸引两个维度,重游者在整体环境吸引上的感知显著高于初游者,二者在观光体验吸引的感知上没有显著差异。 |
| 关 键 词： | 旅游经历 初游者 重游者 旅游目的地 感知吸引力 |
Study on the Difference of Perceived Destination Attractiveness Based on Tourist Experiences |
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| YU Yi-feng,BAO Ji-gang,DING Pei-yi.Study on the Difference of Perceived Destination Attractiveness Based on Tourist Experiences[J].Tourism Tribune,2010,25(5). | |
| Authors: | YU Yi-feng BAO Ji-gang DING Pei-yi |
| Institution: | 1.Center of Tourism Planning and Research/a>;Sun Yat-sen University/a>;Guangzhou 510275/a>;China/a>;2.Academy of Tourism Development/a>;Hubei University/a>;Wuhan 430062/a>;3.School of Tourism/a>;University of Queensland/a>;Brisbane/a>;Queensland 4072/a>;Australia |
| Abstract: | As to the impact of tourist experiences on tourists' perceived destination,the existing study literature is limited to the discussion about perceived image and perceived value rather than perceived destination attractiveness.First-time tourists and repeated visitors of a destination represent tourists with different tourist experiences.The purpose of this paper is to explore their perceived attractiveness of destinations and disparity.Nankun Mountain Ecological Area,Guangdong Province,a rapid developing tou... |
| Keywords: | tourist experience first-time tourist repeated visitor tourist destination perceived attractiveness |
| 本文献已被 CNKI 万方数据 等数据库收录！ | |