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| 电力市场营销全面优质服务探讨 | |
| 引用本文： | 赖清平,甘怀岳. 电力市场营销全面优质服务探讨[J]. 电力技术经济, 2006, 18(3): 29-31 |
| 作者姓名： | 赖清平 甘怀岳 |
| 作者单位： | 1. 湖南省电力公司,湖南,长沙,410007 2. 湘阴电力局,湖南,湘阴,410500 |
| 摘 要： | 从电力体制改革的不断深化,《电力监管条例》的颁布,供电企业外部大环境的变化等,分析了电力市场营销面临的形势,并对电力市场营销观念转变、电力市场营销全面优质服务理念、电力市场营销集约化管理作了阐述。 |
| 关 键 词： | 市场营销 全面优质服务 集约化管理 |
| 文章编号： | 1008-1682(2006)03-0029-03 |
| 修稿时间： | 2006-04-14 |
Total Quality Service of Power Marketing |
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| LAI Qing-ping,GAN Huai-yue. Total Quality Service of Power Marketing[J]. Electric Power Technologic Economics, 2006, 18(3): 29-31 | |
| Authors: | LAI Qing-ping GAN Huai-yue |
| Abstract: | This paper analyzes the situation faced in power marketing from three aspects:deepening reform in power sector; promulgation of Power Regulation Rules and changes in external environment of power utilities.It also elaborates the idea changes in power marketing,the essence of total quality service of power marketing and concentrated management of power marketing. |
| Keywords: | power marketing total quality service concentrated management |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ | |