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高职电子商务专业实践教学方法探析
引用本文:胡一波.高职电子商务专业实践教学方法探析[J].价值工程,2012,31(17):249-250.
作者姓名:胡一波
作者单位:西安外事学院,西安,710077
摘    要:本文通过对高职电子商务专业的实践教学背景、现状、存在的突出问题以及实施效果进行描述、分析,提出了以三个导向为理念,以企业、社会需求为目标,以项目为驱动来开展实践教学,旨在总结出一系列科学、有效、创新的教学方法,对提高电子商务实践教学质量,提升教学效果,有着重要的践行、推广意义。

关 键 词:电子商务  实践教学  项目驱动

Analysis of Practice Teaching Methods of Higher Vocational Electronic Commerce Specialty
Hu Yibo.Analysis of Practice Teaching Methods of Higher Vocational Electronic Commerce Specialty[J].Value Engineering,2012,31(17):249-250.
Authors:Hu Yibo
Institution:Hu Yibo(Xi’an International University,Xi’an 710077,China)
Abstract:Based on the analysis of background,present situation,the problems and implementation effect of practice teaching of higher vocational e-commerce specialty,this paper puts forward three guidance as ideas,demand for enterprise,society as goal,projects as driver to carry out practice teaching,and aims to sum up a series of scientific,effective and innovative teaching methods,which has the important practice,promoting significance to improve the quality of practice teaching of electronic commerce and improve the teaching effect.
Keywords:e-commerce  practice teaching  project-driven
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