| 商业街交通要素与商业街魅力关系研究 |
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| 引用本文： | 侯旻. 商业街交通要素与商业街魅力关系研究[J]. 价值工程, 2012, 31(16): 146-147 |
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| 作者姓名： | 侯旻 |
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| 作者单位： | 大连工业大学管理学院,大连,116000 |
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| 摘 要： | 消费者选择商业街的重要条件之一是交通要素,本研究通过实证研究发现,影响商业街魅力的重要交通要素是停车要素和其他要素,其中,停车要素的影响更大。同时,不同消费人群对商业街交通要素的知识存在明显差异。
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| 关 键 词： | 商业街 交通要素 商业街魅力 |
Relationship of Shopping Street's Transportation Elements and Attraction |
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| Hou Min. Relationship of Shopping Street's Transportation Elements and Attraction[J]. Value Engineering, 2012, 31(16): 146-147 |
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| Authors: | Hou Min |
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| Affiliation: | Hou Min(School of Management,Dalian Polytechnic University,Dalian 116000,China) |
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| Abstract: | One of the important reasons for consumers to choose shopping street is the transportation elements.By empirical research,we found that parking and other transportation elements are important which affect the shopping street’s attraction,and parking is more important.Meanwhile,for different consumer groups,the cognition of the shopping street’s transportation elements are significant different. |
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| Keywords: | shopping street transportation elements shopping street attraction |
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