Confirmatory tetrad analysis in PLS path modeling |
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Authors: | Siegfried P. Gudergan Christian M. Ringle Sven Wende Alexander Will |
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Affiliation: | a University of Technology Sydney, Australia b University of Hamburg, Faculty of Business, Economics and Social Sciences, Industrial Management, Von-Melle-Park 5, 20146 Hamburg, Germany |
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Abstract: | The authors propose a CTA-PLS assessment routine for measurement models. This routine applies confirmatory tetrad analysis (CTA) in a manner which is consistent with partial least squares (PLS) path modeling assumptions. The conceptualization employs a bootstrapping procedure to accomplish an appropriate statistical test examining vanishing tetrads in CTA-PLS. The approach allows distinguishing a formative indicator specification from a reflective indicator specification. Applications using experimental and empirical data demonstrate the usefulness and effectiveness of CTA-PLS. As a means of evaluating PLS path modeling results, the routine assists researchers in avoiding potentially unrepresentative consequences of measurement model misspecification. |
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Keywords: | Confirmatory tetrad analysis Partial least squares Path modeling Measurement model evaluation |
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