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经济全球化与企业竞争优势的变迁
引用本文:周建波,卜金涛.经济全球化与企业竞争优势的变迁[J].南京财经大学学报,2006(4):66-69.
作者姓名:周建波  卜金涛
作者单位:南京财经大学工商管理学院 江苏南京210003
摘    要:加入WTO以来,中国企业面对的市场环境逐步从有限开放向全面开放转变,仅仅凭借比较优势参与国际市场竞争只能使我国企业处于被支配、利润微薄的境地,因此,应当提升我国企业国际竞争优势,使我国企业能够在一些产业中具有国际支配地位和被依赖的战略态势,增强企业谈判能力。经济全球化的环境背景使虚拟网络、精细分工、规模经营等企业新竞争趋势出现,中国本土企业应当响应这种趋势,逐步完成从比较优势向竞争优势的转换。

关 键 词:比较优势  竞争优势  经济全球化
文章编号:1672-6049(2006)04-0066-04
收稿时间:2006-06-12

Economic Globalization and Changes of the Enterprise Competition Strengths
ZHOU Jianbo, BU Jintao.Economic Globalization and Changes of the Enterprise Competition Strengths[J].Journal of Nanjing University of Finance and Economics,2006(4):66-69.
Authors:ZHOU Jianbo  BU Jintao
Institution:School of Business, Nanjing University of Finance and Economics, Nanjing 210003, China
Abstract:Since entering WTO,the market environment Chinese enterprises face is gradually changing from limited opening up to overall opening up.Chinese enterprises will have to be in a dominated position and obtain meager profit only relying on compared strengths participating in the international market competition.Therefore,international competition strengths of Chinese enterprises should be enhanced so that Chinese enterprises can occupy international dominant positions in some industries and strategic situation being dependent on.Negotiation capability should be strengthened as well.The environment background of economic globalization contributes to such new competition trends of the enterprises as virtual network,sophisticated labor division and scale operation.Chinese enterprises should respond to the trends and gradually accomplish the changes from compared strengths to competition strengths.
Keywords:compared strengths  competition strengths  economic globalization  
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