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以名牌产品为先导实施国际化经营战略
引用本文:傅海涛. 以名牌产品为先导实施国际化经营战略[J]. 标准化报道, 2001, 22(3): 3-5
作者姓名:傅海涛
作者单位:白银有色金属公司!甘肃白银730900
摘    要:扼要介绍白银有色金属公司从适应市场变化需要,调整生产经营结构,狠抓产品实物质量和认真贯彻GB/T19002,创立名牌产品和实施国际化经营战略的具体做法及经验。

关 键 词:名牌战略 国际化经营 白银有色金属公司 企业管理 产品质量 ISO9000 质量管理

Implementing International Operation Strategy by Guide of Famouse Brand Product
FU Hai tao. Implementing International Operation Strategy by Guide of Famouse Brand Product[J]. Reporting of Standardization, 2001, 22(3): 3-5
Authors:FU Hai tao
Abstract:From conforming to the changing market, adjusting structure of production and operation, improving product quality and carrying out GB/T 19002, the concrete practice and experience about building famous brand product and implementing international operation strategy in Baiyin nonferrous metal were introduced.
Keywords:stategy of famous brand  international operation  experience  
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