| 基于企业社会责任的竞争模式比较与转型——组织学习视角的分析 |
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| 引用本文： | 吴华明,林峰.基于企业社会责任的竞争模式比较与转型——组织学习视角的分析[J].经济与管理,2011,25(10). |
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| 作者姓名： | 吴华明 林峰 |
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| 作者单位： | 华侨大学 工商管理学院,福建泉州,362000 |
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| 基金项目： | 教育部2009年博士点基金项目(20093501110001); 福建省高校服务海西建设重点项目(B054) |
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| 摘 要： | 基于企业社会责任的竞争具有三种模式,社会责任与业务协同竞争的模式具有其特有的优势,诸多企业具有向该模式转型的必要。该模式的优势源于以该模式经营的企业的知识特点,其他企业可通过组织学习实现向该模式的转型。
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| 关 键 词： | 企业社会责任 竞争模式 组织学习 |
The Comparison and Transformation of Competitive Modes based on Corporate Social Responsibility |
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| Wu Huaming,Lin Feng.The Comparison and Transformation of Competitive Modes based on Corporate Social Responsibility[J].Economy and Management,2011,25(10). |
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| Authors: | Wu Huaming Lin Feng |
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| Institution: | Wu Huaming,Lin Feng(College of Business Administration,Huaqiao University,Quanzhou 362000,China) |
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| Abstract: | There are three competitive modes based on corporate social responsibility,in which the mode that synergetic competition between social responsibility and business has special advantages.Many enterprises have the necessary to transform to this model.The advantages originate from the organization knowledge and other enterprises can realize mode transformation via organization learning. |
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| Keywords: | corporate social responsibility competitive mode organization learning |
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