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The Impact of Client-Professional Relationships in Ex Ante Value Creation: A Service-Dominant Logic Perspective |
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| Authors: | Tale Skjølsvik |
| Institution: | 1. Faculty of Technology, Art &2. Design, Oslo and Akershus University College of Applied Sciences, Oslo, Norway |
| Abstract: | |
| Keywords: | access client-professional relationship contextual knowledge customization service dominant logic value creation industrial marketing business marketing |