Distinguishing attributes of high-growth ventures

Since the late 1990s, executives have been warned that explosive company growth is essential to producing superior financial performance. For executives who recognize that this contention accurately describes their situation and want to upgrade their competitive capabilities, the challenge is planning to grow fast while understanding and avoiding the risk of fast failure. In this article, we identify promising competitive strategies by studying businesses that have sought high-growth and succeeded in achieving it. The dataset consists of the fastest growing new ventures in the U.S. as selected for the Inc. 500. The results of a quantitative and qualitative analysis show that these businesses rely on different combinations of attributes related to advanced technology, market aggressiveness, and functional excellence. We discuss 12 of these attributes and look at the demographic characteristics of the Inc. 500 and their implications for new venture creation.