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企业网络化成长的性质与管理
引用本文:常永胜,熊洁. 企业网络化成长的性质与管理[J]. 价值工程, 2011, 30(15): 130-131
作者姓名:常永胜  熊洁
作者单位:1. 广东外语外贸大学南国商学院,广州,510545
2. 广东外语外贸大学工商管理学院,广州,510006
摘    要:在界定企业网络概念的基础上,本文提出企业价值网络的本质是非零和博弈的中间组织规制,企业网络化成长的关键是明确网络定位、优选网络成员、合理分配网络价值。

关 键 词:企业网络  网络化成长  网络管理

The Nature and Management of the Growth of the Enterprise Network
Chang Yongsheng,Xiong Jie. The Nature and Management of the Growth of the Enterprise Network[J]. Value Engineering, 2011, 30(15): 130-131
Authors:Chang Yongsheng  Xiong Jie
Affiliation:① Chang Yongsheng;② Xiong Jie(①South China Business College of GDUFS,Guangzhou 510545,China;②School of Management of GDUFS,Guangzhou 510006,China)
Abstract:Based on the definition of enterprise network, this essay indicates that the nature of the value of the enterprise network is organizing the rules in the non-zero game. The key to the growth of the enterprise network is to position clearly, optimize web members and allocate the network value reasonably.
Keywords:enterprise network  growth of the network  network management
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