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商务谈判中的语言表达艺术
引用本文:王炜.商务谈判中的语言表达艺术[J].江苏市场经济,2014(2):34-35,42.
作者姓名:王炜
作者单位:江苏经贸职业技术学院国际教育学院,江苏南京211168
摘    要:商务谈判不仅可以维护买卖双方自身权益,也可以有效解决分歧,还可以通过沟通、协商、妥协、合作等方式确保买卖双方取得各自的经济利益。在商务活动中,谈判不仅是一种方法和手段,也是一门语言表达艺术。能否有效利用这种语言表达艺术,对谈判成功与否起到决定性的作用。

关 键 词:商务谈判  语言表达  艺术

Discussion on the Art of Language Expression in the Business Negotiations
Authors:WANG Wei
Institution:WANG Wei ( School of International Education, Jiangsu Institute of Commerce, Nanjing 211168, Jiangsu, China)
Abstract:The business negotiation can not only maintain their own rights and interests for both sellers and buyers, but also solve the dispute. Besides, through strategies of communication, negotiation, compromise, cooperation and so on, they meet their own economic interests. In business negotiations, business negotiation is not just an ef- fective method and means, it is also an art of language expression, plays a very important role negotiations to success or failure. Therefore, effective usage of the art of language expression is to get the business significantly condu-cive to successful business negotiations.
Keywords:business negotiations  language expression  art
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