| 项目训练教学法在消费者行为学教学中的应用 |
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| 引用本文： | 姚金鑫,郝文艺,董绍增. 项目训练教学法在消费者行为学教学中的应用[J]. 价值工程, 2010, 29(1): 120-121 |
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| 作者姓名： | 姚金鑫 郝文艺 董绍增 |
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| 作者单位： | 1. 哈尔滨理工大学荣成校区,荣成,264300
2. 黑龙江八一农垦大学经济管理学院,大庆,163319 |
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| 基金项目： | 哈尔滨理工大学2009年教育教学研究课题《项目训练教学法在消费者行为学教学中的应用》 |
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| 摘 要： | 对项目训练教学法进行了剖析,阐述了项目训练教学法实施的步骤和方法,并设计了通过推行项目训练教学法达到提升教学效果的方法。实践证明,取得了良好的教学效果,并提出创新发展设想。
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| 关 键 词： | 项目训练教学法 教学效果 创新设想 |
The Application of the Project Training Teaching Method to the Teaching of Customer Behaviors |
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| Yan Jinxin,Hao Wenyi,Dong Shaozeng. The Application of the Project Training Teaching Method to the Teaching of Customer Behaviors[J]. Value Engineering, 2010, 29(1): 120-121 |
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| Authors: | Yan Jinxin Hao Wenyi Dong Shaozeng |
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| Affiliation: | Yao Jinxin, Hao Wenyi, Dong Shaozeng |
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| Abstract: | The analysis is made in this thesis on the project training teaching method.introduces the way and steps to reach it and finally designs the methods to improve teaching effects.Practice proves that great teaching effects is achieved and put forward innovative development ideas. |
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| Keywords: | the Project Training Teaching Method Teaching Effects Innovative ideas |
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