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全球化经营环境与企业全面竞争意识浅析
引用本文:戴勇.全球化经营环境与企业全面竞争意识浅析[J].商业研究,2005(2):38-40.
作者姓名:戴勇
作者单位:扬州大学,水利与建筑工程学院,江苏,扬州,225009
摘    要:企业要想生存和发展 ,就必须认识和预见那些将极大影响其前途命运的各种环境变化 ,特别是突发性的危机事件。在全球化进程中 ,非市场的因素越来越多 ,更加复杂化、国际化、多样化、立体化的竞争已经不可避免。树立全面竞争意识 ,积极应对 ,对于逐渐成长但羽翼未丰的中国企业而言至关重要

关 键 词:企业经营环境  环境突变  利益集团  全面竞争意识
文章编号:1001-148X(2005)02-0038-02
修稿时间:2003年10月26

An Analysis on Globalized Work Environment and Overall Competition Consciousness of Chinese Corporations
Abstract:To survive and develop in this globalized world,corporations need to know and foresee the varied environmental changes,which may greatly affect their future,especially those paroxysmal events,as there are more and more non-market factors .The competitions are more complex,international,multiplex and solid, rather unavoidable. So it is extremely important to build up overall competition consciousness and implement it actively for those gradually growing up but still young and immature Chinese corporations.
Keywords:corporate work environment  environment a conflict  interest group  overall competition consciousness
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