西安XX旅行社入境游发展的战略组合

总体战略经过层层分解最终是由各职能部门来实现的。XX旅行社应侧重于运用战略组合来达到自己的战略目标。具体而言,从XX旅行社整体或各个业务单位的角度看,该社的发展可以通过内部增长———发展战略,和外部增长——竞争与合作战略这两种类型的战略综合运用来实现。

Strategic Combination of Inbound Tourism Development for XX Travel Agency

The overall strategy is ultimately achieved by the functional departments through the way of disassembling every level of it.XX Travel Agency should focus on the use of strategic combinations to achieve their strategic objectives.Specifically,in the view of the whole agency or the various business units,the agency can grow by two types of the strategic accomplishment: the internal increase: the strategy for development;and the external increase: the strategy for competition and cooperation.