Value of a hotel stay: a case study in Hong Kong |
| |
Authors: | Antony Wong |
| |
Affiliation: | School of Hotel and Tourism Management, The Hong Kong Polytechnic University, Kowloon, People’s Republic of China |
| |
Abstract: | This study examines the value of a hotel stay from the perspective of hotel customers and hotel service professionals. Respondents, including hotel customers and hotel service professionals, were asked the extent of their agreement or disagreement with statements related to four different value dimensions: functional value, emotional value, social value, and customer-perceived sacrifices. Results showed that there are significant differences between the hotel service professionals’ perceived value of the hotel stay and customers’ perceived value of the hotel stay. The differences are found in social value and customer-perceived sacrifices. |
| |
Keywords: | Customer-perceived value hotel industry hotel service professional hotel customer |
|
|