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A Theoretical Analysis of Liner Shipping Conferences and Strategic Alliances
Authors:Masayuki Doi  Hiroshi Ohta  Hidekazu Itoh
Institution:Institute of Policy and Planning Sciences, University of Tsukuba, Tsukuba, Japan;Graduate School of International Cooperation Studies, Kobe University, Japan;Graduate School of Policy and Planning Sciences, University of Tsukuba, Tsukuba, Japan
Abstract:We analyze the economic impacts of industrial organizational struggles on the international liner shipping market. Operating ratios of different markets are discussed by incorporating rate, service level, and other variables into a standard microeconomic model. If two different carriers agree on a shipping conference price and/or share a strategic alliance service level, and maximize consolidated profit, a member carrier finds it easier to make its operation profitable than the individual profit optimization case; other carriers are worse off in becoming profitable. If the carriers face inelastic demand, the price continues rising until demand becomes elastic enough for the equilibrium to be relevant. The conference is expected to play a coordination role so that the market does not become unsustainable in the adjustment process to reach equilibrium.
Keywords:
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